LinkedIn emerges as marketers’ favourite channel during covid crisis

LinkedIn emerges as marketers’ favourite channel during covid crisis

The first-ever Just.Marketing/VMAGROUP survey reveals that as part of a new digital-first approach during the lockdown, LinkedIn is the channel of choice for CMOs

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Brands on marketing plans for the post-lockdown recovery

Brands on marketing plans for the post-lockdown recovery

How hotels, technology companies and utilities are planning a new way to go to market when the crisis is over

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Surviving 'the biggest peacetime challenge': a guide for brands

Surviving 'the biggest peacetime challenge': a guide for brands

James Thomlinson, One Green Bean MD, reflects on how brands that behaved in certain ways during WWII performed much better during recovery. Using the latest research, he draws lessons for brands during the covid crisis

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PRCA launches free consultation service for comms leaders during covid-19 crisis

PRCA launches free consultation service for comms leaders during covid-19 crisis

Volunteer advisers are being added to the PRCA's Global Covid-19 Taskforce to provide support to communications professionals around the world

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After the crisis, could B Corp Certification be the shot in the arm marketing needs?

After the crisis, could B Corp Certification be the shot in the arm marketing needs?

Studies show that purpose is more important than brand during the covid-19 outbreak. Could gaining B Corp certification help bolster the industry when things return to normal?

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Why digital marketing managers have become the innovators of the marketing team

Why digital marketing managers have become the innovators of the marketing team

Digital Marketing Managers are increasingly being asked to work in a highly fluid way. They are becoming a test bed for how other marketers could one day work

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PRCA Training offers new suite of virtual sessions during COVID-19

PRCA Training offers new suite of virtual sessions during COVID-19

Up to 56 topics are being offered as virtual training sessions by the world's largest PR professional body

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How marketers can be more effective working from home

How marketers can be more effective working from home

Coronavirus is forcing many marketers to work from home. Here are some outstanding tips on making it work for you

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Busting transatlantic media myths

Busting transatlantic media myths

So you want your brand to cross the pond. Are you sure you know how the media works over there?

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An exclusive discount for JM readers attending the PRCA International Summit in March

An exclusive discount for JM readers attending the PRCA International Summit in March

Find out how you could be part of the prestigious PRCA International Summit featuring speakers from around the world discussing the most pressing issues facing business and society today

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