An agency strategist on how to imagine a different future after coronavirus
PS London Insight & Strategy Director Kendra Rogers outlines a methodology that enables us to discard 'dysfunctional truths', get creative, and imagine a better path using FutureThinking
Technique
How to survive being furloughed and keep your job after lockdown
As the end of the furlough scheme is announced, many marketers fear job cuts. But specialist recruiters say there are opportunities out there and highlight where your next opportunity might be waiting
News
The virtual tech that brings audiences to places they couldn’t visit even before the lockdown
Need to engage a large audience during lockdown? Try this 360 interactive technology - it can take your audience to places virtually that they can't visit in reality
Technique
Why email could help us all ‘Stay Alert’ during our covid-19 recovery
Could email, if used as part of a 'nudge' approach to public health messaging, help us recover from the covid-19 lockdown?
Technique
The covid marketing brain: how marketers are thinking and acting in new ways
Marketers reveal the essential habits, ways of thinking, tools and concerns that make marketing during the crisis so different to anything that has gone before
Technique
How a mid-sized fin tech firm changed the conversation in boardrooms and markets with a survey
The story of an award-winning integrated PR campaign that raised questions about accuracy of financial data globally
Technique
The real reason why Lockdown Marketing is harder
Our new columnist, B2B marketing consultant and expert Dave Stevens, provides a no-holds-barred appraisal of the challenges marketers face with 'lockdown marketing'
Technique
